Exhibitors Hail Fidelity’s FNITCC Atlanta 2025 as a Game-Changer for Nigerian Non-Oil Export

Exhibitors at the just-concluded Fidelity Nigeria International Trade & Creative Connect (FNITCC) in Atlanta, Georgia, have praised the event as a groundbreaking platform that successfully spotlighted Nigerian businesses and non-oil exports on the global stage.

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Organized by Fidelity Bank Plc in partnership with AFRICON, the three-day event (September 18–20, 2025) brought together export-ready Nigerian brands across fashion, arts, technology, and manufacturing. It provided not only a hub for trade and networking but also a vibrant showcase of Nigerian culture and creativity.

Many participants described this year’s edition as a “clear upgrade” from previous ones—thanks to its larger audience, better booth setups, and deeper engagement opportunities.

“It was an honor to stand among such a lively community of creatives and entrepreneurs. FNITCC 2025 gave us new customers, meaningful connections, and fresh inspiration. Kudos to Fidelity Bank for creating this bridge between Nigerian businesses and the world,” said the team from By Nuga Designs.

Beyond sales, exhibitors highlighted the event’s sense of community and resilience. One participant shared how support from fellow businesswomen helped secure an unexpected deal:

“Last year, my goods didn’t arrive on time and it was heartbreaking. This year, even though I couldn’t be present, my AWE sisters stepped in. When a buyer showed up, we sealed the deal via video call. FNITCC reminded me that relationships often matter even more than transactions.”

The atmosphere was filled with gratitude and excitement.

“On behalf of FSGF Africa Ltd, I want to thank Fidelity Bank for hosting such a remarkable event. The professionalism, warmth, and commitment of the Fidelity team made it a truly unforgettable experience,” said another exhibitor.

Women-led businesses particularly stood out, earning admiration for their innovation and determination.

“Wow! Sisters online, making the impossible possible. This is the Africa we dream of—where Made-in-Nigeria products inspire belief and pride,” an emotionally moved participant shared.

Dr. Nneka Onyeali-Ikpe, Managing Director and CEO of Fidelity Bank Plc, reaffirmed the bank’s vision of growing Nigeria’s non-oil exports, which currently account for less than $5 billion annually despite massive potential.

“We believe access to global markets is the key to shared prosperity. That belief is what inspired the creation of FNITCC,” she said.

FNITCC 2025 proved that when Nigerian creativity meets international opportunity, the results are extraordinary. With Fidelity Bank’s continued investment in platforms that expand local talent and global partnerships, the future looks bright for Nigerian entrepreneurs.

Ranked among Nigeria’s top banks, Fidelity Bank Plc serves over 9.1 million customers across 255 business offices in Nigeria and its UK subsidiary, FidBank UK Limited. The bank has earned multiple awards, including Best Bank for SMEs in Nigeria (Euromoney Awards for Excellence 2024) and Export Financing Bank of the Year (BAFI Awards 2024), among others—further cementing its role as a champion of SMEs and exporters.

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